April 2021

public relations concept

What You Need to Know Before Developing Your Small Business’s Public Relations

Your public relations strategy should shed your business in the best light possible. In other words, it should give you a good reputation. For startups, public relations will establish their presence in the market. It isn’t the same as advertising, which creates brand awareness through paid means. Rather, public relations, or simply PR, is the […]

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computer accessories

The Allure of Customized Computer Accessories as a Business

In recent years, there has been a trend of customizing mechanical keyboards for gaming and personal use. Using a mechanical keyboard is known to improve speed and accuracy. It is also known to provide a more satisfying typing experience for gamers, writers, and anyone fond of keyboard adventures. Mechanical keyboards have different components from the standard keyboards

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millennial professionals

Know Your Customers: Millennials are Currently the Largest Consumer Group, and they Love a Bargain

In order to sell products, you have to know your customers. Some millennials have a reputation for being either lazy, unemployed, broke, or all of the above. However, it is time to change how society, especially older folks, view them. They are no longer teenagers. No, they are not doing the crazy and often dangerous

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ethnic couple

What Makes Immigrants Great Entrepreneurs? Skills and Traits That Drive Success

What do Sergey Brin, Ariana Huffington, and Elon Musk have in common? Aside from being highly successful and, not to mention, rich, these three personalities are all immigrants. Bring, before founding Google with Larry Page, emigrated from the Soviet Union after facing growing anti-Semitism. Huffington grew up in Athens then studied in the United Kingdom

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Property Investment Strategies for Entrepreneurs: Dos and Don’ts for Success

You know that business is booming when you find the need to rent or buy another property for your business. You might need another warehouse to store more of your inventories. There might be a need for another office to serve your growing client base in another city or state. You might even need to move to

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